Project: Product Launch
Client: Bri, Owner of Namaste Beauty Bar

Services Provided: Launch Strategy, Photo and Video Production, Pricing Strategy, Social Media Content, Website Updates

Project Overview: Bri had a vision—she wanted to bring the serene, rejuvenating essence of her spa into her clients’ homes through a curated line of custom scents, sprays, and candles. She came to Juicy Creative Studio with a concept, and we worked together to transform it into a cohesive, market-ready brand experience.

Strategic Foundation:
We kicked things off with an in-depth strategy session (over iced lattes, of course) to:

• Define a pricing model that reflected both luxury and accessibility
• Establish a clear project roadmap from product development to launch
• Identify key brand aesthetics to ensure a seamless transition from spa to home

Creative Direction & Production:

To capture the true essence of the Namaste Home Collection, we executed a high-end photoshoot and video production with a focus on luxury and relaxation.

Our team:

• Curated two thoughtfully styled environments that enhanced the spa-like ambiance
• Handled full production prep—set design, props, lighting, and styling—so Bri could relax and enjoy the process
• Provided model insights and guided product placement to highlight the sensory experience

Digital & Marketing Execution:
With stunning visuals in hand, we turned to the digital side of the launch:

• Designed and built a Shopify store optimized for conversion
• Developed a social media strategy that positioned the collection as a must-have wellness indulgence
• Refreshed email marketing campaigns with engaging product storytelling
• Updated the landing page to seamlessly integrate the new collection

The Results?

• A completely elevated brand presence
• A seamless, luxury shopping experience
• Sold out in just two weeks

This collaboration wasn’t just about creating products—it was about crafting an experience. From start to finish, we ensured that Bri’s vision of bringing relaxation home was not just realized, but amplified.